Chapter I: My Journey to Partnership Program Management

My name is Magdalena Sobantka, and ever since 2016, I have been immersed in the dynamic world of IT. I began my career as a Project Manager, mastering frameworks, timelines, and stakeholder communication. Over time, however, I discovered that what energizes me most isn't just delivering projects on time and within scope — it's building lasting relationships, aligning diverse perspectives, and creating collaborative value that goes beyond individual assignments. That realization marked the beginning of my shift toward partnership management.

Through various personal-development assessments, I uncovered my core strengths: Gallup’s Woo, Communication, Activator, Strategic, and Responsibility; FRIS’s relational Partner style paired with an Enthusiast action mode; and MindSonar’s balanced drive across multiple motivational dimensions. Each insight confirmed one truth: my passion lies in nurturing relationships.

As the Flotiq partnership program started to take shape, we set out to build something genuinely valuable for our future partners, not just a label, but real support, technical know-how, and opportunities to grow together. That direction aligned perfectly with my experience in relationship management and community building. When the need for a dedicated role emerged, I stepped in as Partnership Manager, a natural continuation of my professional path.

This role also complements my voluntary work as a Board Member and VP of Membership at PMI Poland Chapter, where I act as an associate, collaborating closely with the project-management community I deeply care about.

Partnership Manager role, combined with my project management background, allows me to effectively connect people and business opportunities, supporting Flotiq’s growth through meaningful partnerships.

Chapter II: Flotiq – A flexible, enterprise-ready Headless CMS

Flotiq is an enterprise-ready headless CMS designed to marry modern developer agility with the governance enterprises require. Born in 2019 from 17 years of engineering expertise at CodeWave, Flotiq accelerates innovation and scales with your growth trajectory.

Whether you’re building a website, mobile app, or any digital experience, Flotiq’s API-first architecture delivers consistent content, ready to integrate with your favourite tools. This API-first design positions Flotiq perfectly within the growing trend of composable architectures, offering partners the flexibility to build tailored solutions that evolve with market demands.

Initially crafted by developers for developers, Flotiq has evolved to serve content creators and marketers, unifying all stakeholders in a single, future‑proof platform. Such technical flexibility and reliability underpin the strong, trust-based partnerships we cultivate.

This flexibility and openness make Flotiq an ideal foundation for strong, long-term partnerships. Our partners can confidently integrate Flotiq into diverse environments, knowing the platform adapts to their workflows, scales with their projects, and empowers their clients. It’s this technical confidence that allows us to focus on what matters most: shared growth through meaningful collaboration.

Chapter III: Why strategic partnerships drive success

At Flotiq, we know that strong partnerships are a win for everyone involved, especially for the developers, content teams, and clients who rely on modern, scalable solutions.

Strategic collaborations help our partners grow their offerings, reach new markets, and deliver better results to their customers. Well-structured partner programs ensure mutual benefits and effective collaboration, setting the stage for long-term success. Whether it’s through joint integrations or implementation support, partnerships amplify what individual teams can achieve on their own and strengthen our collective market position.

Benefits of Partnership Programs

• Accelerated innovation - Working with expert partners means faster, more creative outcomes. Together, we combine tools and insights to deliver solutions that make a real difference to end users.
• Expanded market access - Solution partners can offer Flotiq as a modern, composable CMS, opening new opportunities for digital projects across industries.
• Shared resources, lower risk, and profits - Co-creating value means reducing friction, sharing responsibility, and sharing the resulting profits. Our partners get technical support, direct access to the product team, and a stable foundation to build on.
• Continuous learning - Through every collaboration, there’s knowledge exchange: technical know-how, UX feedback, best practices - all leading to stronger, more competitive services.

Flotiq Partnerships Types

We distinguish between two core partner types:

• Technology Partners
  These partners integrate Flotiq into their existing tech stacks or work with us to co-develop plugins and native integrations that benefit the wider user base. For example, our partnership with Surfer enables content teams to optimize content directly within the CMS, eliminating switching costs and streamlining workflows.
• Solution Partners
  Agencies and software houses - like Alergeek Ventures, Iteo, or Mad Devs - rely on Flotiq to power digital products for their clients. They choose Flotiq because it’s easy to integrate, flexible to scale, and supported by a responsive, knowledgeable team. We, in turn, support them with training, extra priority support, and technical onboarding to help them succeed.

At the core of every successful partnership is shared value. Our partners get a reliable product, real collaboration, and space to grow. Our users get better integrations, expert support, and trusted teams to build with. And together, we all move faster, as everyone shares in the rewards and strengthens their position in the market. Ultimately, our partner program is designed to drive mutual growth and lasting success.

Want to become a Flotiq Partner? Join our partner program

Chapter IV: The Flotiq Partner Program - real support, real results

We believe that strong partnerships are built on trust, shared goals, and everyday collaboration. That’s why the Flotiq Partner Program goes far beyond a signed agreement, it’s a hands-on experience designed to help you grow your capabilities, deliver successful projects, and build long-term value with confidence.

We’ll support you from the start and help you grow into an independent expert who can lead even the most complex Flotiq implementations.

Empowering you with knowledge and confidence

To help you hit the ground running, we provide structured onboarding, live workshops tailored to both developers and business teams. You’ll also have direct channels to our engineers, plus regular Q&A sessions to ask questions, share feedback, and stay ahead of new features.

We make sure you understand not just how Flotiq works, but how to use it strategically across different client scenarios.

Certification that proves your expertise

When you're ready, you can complete the official Flotiq certification path, built around practical exercises and real-world use cases. Once certified, your team receives official Flotiq diplomas and digital badges that validate your skills.

They’re perfect for building trust with clients, showcasing your qualifications, and strengthening your service offering.

Support across every project phase

From initial scoping to project launch, we’re right there with you. We offer tailored support at every step: consultations on architecture and integrations, feedback on proposals, and, if needed, we’ll join your calls with clients.

During implementation, our Technical Success Managers, Solution Architects, and Developers provide hands-on assistance for PoCs, MVPs, and advanced builds.

As you gain experience, you’ll rely on us less and lead more on your own. But when your project deserves the spotlight, we’ll be proud to co-create blog posts, case studies, or interviews to celebrate your success.

A partnership that grows with you

We understand how important reliability and responsiveness are for your clients. That’s why we offer critical support options, extended backup and recovery plans, and custom SLAs that match enterprise requirements.

And the more projects you deliver, the more you gain, from progressive license discounts to increased visibility in our ecosystem and partner directory.

Promoting success together: Co-Marketing with Flotiq

We believe great work deserves recognition. That’s why we actively promote our partners' achievements through co-marketing opportunities, including:

• case studies
• joint webinars
• blog posts
• product showcases

You’ll also have the chance to present your work during events or community spotlight sessions. Whether it’s a standout implementation or a creative use case, we’ll help you share it with a broader audience and strengthen your brand alongside ours.

TL;DR: What you get as a Flotiq Solution Partner

• Structured onboarding for your dev & business teams
• Live training workshops tailored to your use cases
• Official certification with diplomas & shareable badges
• Direct access to Flotiq engineers via Discord & Q&A sessions
• Tailored project support — from scoping to rollout
• Architecture & proposal consultations
• Co-marketing opportunities — case studies, blog posts, interviews
• Progressive license discounts for active partners
• Increased visibility in our ecosystem & partner director
  

Who can join the Flotiq Solution Partner Program?

Our Solution Partner Program is open to digital/web agencies, software houses, and independent consultants who design and deliver digital solutions from simple websites to advanced, API-first architectures.

Whether you're an established team with enterprise clients or a smaller studio just starting your journey with headless CMS platforms, you’re welcome here. We provide the tools, training, and support to help you grow at your own pace.

If you're committed to building reliable, future-ready solutions and want a partner who treats your success as their own, this program is for you.

What are our Tech Partnerships all about?

Our ecosystem already includes collaborations with major cloud providers like AWS and Microsoft, as well as specialized partners like Surfer SEO, with whom we co-developed a plugin to help content teams optimize SEO directly in the CMS.

We’re always looking to deepen our ecosystem by partnering with:

• Web builders (e.g., Webstudio, Builder.io)
• Automation, localization, and AI tools
• Analytics and optimization platforms
• Developer-friendly services that align with headless architectures
  
  

Whether you're building tools for editors, enabling seamless frontend integrations, or developing capabilities that complement Flotiq, we’re open to co-creating plugins, joint documentation, mutual promotion, and deeper platform alignment.

Let’s grow our ecosystems together - and make content workflows smarter, faster, and more connected.

Chapter V: Relationships built to last

At the core of every successful partnership is one simple truth: people make it work.
While tools, platforms, and integrations matter, what truly sustains long-term collaboration is trust, empathy, and genuine connection.

But strong relationships alone aren’t enough. In the Flotiq Partner Program, we combine that human factor with clear business value, helping you build a competitive edge, expand your offering, and win more projects.

“Empathy is not just about what you would do if you were in the other person’s situation, but how you would respond based on their worldview.” – Carl Rogers

This quote perfectly captures our approach. We respect the perspectives of our partners and their clients, valuing their expertise and context. Partnership with Flotiq means collaboration rooted in understanding, not control.
Great tech needs great partners, and great partners deserve the right support to grow with it. If you’re ready to be part of a partnership where your voice matters, your expertise is truly valued, and your success is celebrated, I invite you to connect with me, Magdalena Sobantka, Flotiq Partnership Manager. Let’s shape the future together.

Join the Flotiq Partner Program and gain access to expertise, tools, and support that drive real impact.